By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Sign In
Latest World News UpdateLatest World News UpdateLatest World News Update
Notification Show More
Font ResizerAa
  • Home
  • Business
  • National
  • Entertainment
  • Sports
  • Health
  • Science
  • Tech
  • World
  • Marathi
  • Hindi
  • Gujarati
  • Videos
  • Press Release
    • Press Release
    • Press Release Distribution Packages
  • Live Streaming
Reading: DS Group’s Pulse Candy Brings AI Innovation to Ganesh Mahotsav – World News Network
Share
Latest World News UpdateLatest World News Update
Font ResizerAa
Search
  • Home
  • Business
  • National
  • Entertainment
  • Sports
  • Health
  • Science
  • Tech
  • World
  • Marathi
  • Hindi
  • Gujarati
  • Videos
  • Press Release
    • Press Release
    • Press Release Distribution Packages
  • Live Streaming
Have an existing account? Sign In
Follow US
  • Advertise
© 2022 Foxiz News Network. Ruby Design Company. All Rights Reserved.
Latest World News Update > Blog > Business > DS Group’s Pulse Candy Brings AI Innovation to Ganesh Mahotsav – World News Network
Business

DS Group’s Pulse Candy Brings AI Innovation to Ganesh Mahotsav – World News Network

worldnewsnetwork
Last updated: September 12, 2024 12:00 am
worldnewsnetwork
Share
5 Min Read
SHARE

NewsVoir
Mumbai (Maharashtra) [India], September 12: Pulse Candy, a leading hard-boiled candy brand from the DS Group, a multi-business corporation, and FMCG conglomerate, proudly announces the launch of its campaign Pulse Ganesh Mahotsav. A unique celebration that combines the essence of Ganesh Chaturthi with emerging AI technologies. Pulse Candy has revolutionized the category with its unique AI format, consistently driving marketing efforts and providing memorable experiences to consumers.
Pulse is known for its diverse flavours that cater to the Indian palate, set to enhance the brand awareness during this Ganesh Chaturthi by collaborating with iconic Pandal such as Lalbaugcha Raja in Mumbai and other pandal like Tulsi Bagh Mandal, Nashikcha Raja, Yaadgar Ganesh Pandal (Sambhaji Cha Raja) and Mecosabagh Servajanik Ganesh Utsav Mandal in Pune, Nasik, Aurangabad, and Nagpur respectively. To capture the spirit of the festival and engage the audience in a novel way, Pulse candy introduces the concept of “Meri Bhakti Mere Bappa.” Drawing a parallel between the multiple avatars of Ganesha and the variety of flavours offered by Pulse candy, this concept uses AI technology to bring devotees’ imagined visualizations of lord Ganesha to life.
Pulse candy invites everyone to join this ‘Pulse-ful’ celebration and experience the magic of Ganesh Chaturthi like never before. At the Pulse Ganesh Pandal, devotees will have the opportunity to interact with AI through a tablet. By describing their vision of Ganesha, the system will generate a customized visual of Ganesha, subtly integrating Pulse candy. This personalized image will then be projected on a large screen at the pandal, allowing everyone to witness the unique creation.
Commenting on the same, Arvind Kumar, GM, Marketing DSFL, said, “Maharashtra is a key market for our hard-boiled candy business, with the Pulse Ganesh Mahotsav, we aim to resonate with the young audience, ensuring that the brand remains both relevant and cherished. By blending tradition with technology, the Pulse Ganesh Mahotsav allows us to connect with the youth and the community at large, offering them a memorable experience that resonates with the spirit of the festival. Through this initiative, we aim to celebrate the diversity of choices and the vibrancy of devotion, much like our Pulse candy flavours.”
To extend this experience beyond the physical pandals and create more excitement, Pulse candy launched a contest on social media along with an AI microsite. This digital platform will enable users to create AI-generated images of their beloved Ganesh idols, which audience can share on their social media & WhatsApp as festive greetings and stand a chance to win big amazing prizes. With the digital integration brand ensures that the festive spirit reaches devotees across the country, even those who can’t visit the famous Lalbaugcha Raja in Mumbai.
The DS Group (Dharampal Satyapal Group) is a Multi-Business Corporation and one of the leading FMCG conglomerates with a strong Indian and International presence. Founded in the year 1929, it is an inspiring and successful business story that blends a remarkable history and legacy with visionary growth. It has an extensive and diverse portfolio with presence in Mouth Freshener, Food and Beverage, Confectionery, Hospitality, Agri, Luxury Retail businesses, and other investments. Rajnigandha, Catch, Pulse, FRU, Ksheer, Pass Pass, BABA, Tulsi, L’Opera, Le Marche, UnCafe, Birthright, Laderach, LuvIt, Chingles, The Manu Maharani, and Namah are some of the leading brands, the Group proudly shelters today.
As a corporate, DS Group is guided by a clear set of values that are built on a strong foundation of collective good to give back to society and protect the planet. The DS Headquarters has been awarded Leadership in Energy and Environmental Design (LEED) Platinum certification, under the USGBC (US Green Building Council) existing building O&M (Operation and Maintenance) program version 4.0. The DS Headquarters has also received LEED Zero Carbon Certification, by the USGBC.
For more details, log onto www.dsgroup.com.
(ADVERTORIAL DISCLAIMER: The above press release has been provided by NewsVoir. ANI will not be responsible in any way for the content of the same)


Disclaimer: This story is auto-generated from a syndicated feed of ANI; only the image & headline may have been reworked by News Services Division of World News Network Inc Ltd and Palghar News and Pune News and World News

sponsored by

WORLD MEDIA NETWORK


PRESS RELEASE DISTRIBUTION

Press releases distribution in 166 countries

EUROPE UK, INDIA, MIDDLE EAST, AFRICA, FRANCE, NETHERLANDS, BELGIUM, ITALY, SPAIN, GERMANY, AUSTRIA, SWITZERLAND, SOUTHEAST ASIA, JAPAN, SOUTH KOREA, GREATER CHINA, VIETNAM, THAILAND, INDONESIA, MALAYSIA, SOUTH AMERICA, RUSSIA, CIS COUNTRIES, AUSTRALIA, NEW ZEALAND AND MORE

Press releases in all languages

ENGLISH, GERMAN, DUTCH, FRENCH, PORTUGUESE, ARABIC, JAPANESE, and KOREAN CHINESE, VIETNAMESE, INDONESIAN, THAI, MALAY, RUSSIAN. ITALIAN, SPANISH AND AFRICAN LANGUAGES

Press releases in Indian Languages

HINDI, MARATHI, GUJARATI, TAMIL, TELUGU, BENGALI, KANNADA, ORIYA, PUNJABI, URDU, MALAYALAM
For more details and packages

Email - support@worldmedianetwork.uk
Website - worldmedianetwork.uk

India Packages

Read More

Europe Packages

Read More

Asia Packages

Read More

Middle East & Africa Packages

Read More

South America Packages

Read More

USA & Canada Packages

Read More

Oceania Packages

Read More

Cis Countries Packages

Read More

World Packages

Read More
sponsored by

You Might Also Like

India overtakes Japan to become 4th largest economy at USD 4 trillion: NITI Aayog CEO – World News Network

India overtakes Japan to become 4th largest economy at USD 4 trillion: NITI Aayog CEO – World News Network

Despite interest surge in gold, institutional investors remain hesitant: Report – World News Network

HEC Infra Project Reports Robust 46.7% FY25 Revenue jump; NP nearly Doubles – World News Network

How entrepreneurs benefit from Payoneer international transactions in India – World News Network

Share This Article
Facebook Twitter Copy Link Print
Share
Previous Article EAM Jaishankar meets German politician Friedrich Merz, discusses regional and global issues – World News Network
Next Article BJP names 40-star campaigners for Haryana assembly polls; Babita Phogat, CM Nayab Singh Saini on list – World News Network
Leave a comment Leave a comment

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Stay Connected

- Advertisement -

Latest News

Tamil Nadu: 4 killed after being run over by car in Madurai – World News Network
National May 25, 2025
“Should be global accountability, alliance against terrorism”, says all party delegation member Priyanka Chaturvedi – World News Network
National May 25, 2025
Uttarakhand CM Dhami welcomes all devotees visiting Hemkund Sahib shrine – World News Network
National May 25, 2025
Woman, daughter arrested for murder in Delhi’s Nihal Vihar – World News Network
National May 25, 2025

Sports

“Didn’t have confidence before that I’d do well”: Sameer Rizvi after match winning knock – World News Network
Sports
Djokovic wins 100th career title after thrilling comeback in Geneva – World News Network
Sports

Popular Category

  • Business
  • Entertainment
  • Health
  • Lifestyle
  • National
  • Science
  • Sports
  • Tech
  • Videos
  • World
  • Marathi
  • Hindi
  • Gujarati
  • Press Release
  • Press Release Distribution Packages

Entertainment

Cannes film festival impacted after major power cut hits southern France – World News Network
Entertainment
“This has been a really wonderful experience”: Jeremy Strong on serving as Cannes jury – World News Network
Entertainment
Latest World News UpdateLatest World News Update
Follow US
Copyright © 2023 World News Network. All Rights Reserved
Welcome Back!

Sign in to your account

Lost your password?